Joelle Steele Enterprises

Olympia, Washington

United States of America

ARTICLES

Design and Marketing

by Joelle Steele

The following articles provide information about design and marketing. I add new articles periodically, so you might want to bookmark this page for future reference.

You can find more of my articles at my other Web sites:

www.EsotericaPublications.com (astrology and new age)

www.FelineInsights.com (cat care)

www.Graphorensics.com (handwriting analysis/facial features analysis)

www.HorticaPublications.com (horticulture/landscape)

www.JoelleSteele.com (art and illustration)

www.Photorestorics.com (digital photo restoration)

www.postalpeddler.com (vintage postcards and stamps)

www.SwedishFinn.com (ancestry and genealogy)

www.WritingWriteAway.com (writing/publishing)

Advertising & Marketing Tips: A few words about advertorials, press releases, broadcast advertising, updating your image, ad copy, marketing during a recession, keeping ad costs down, sharing your know-how, and display ads.

Colors for Your Web Site: The role of color in web marketing, web-safe/browser-safe colors (including samples of each), color palettes, and a few "don'ts" in the use of color on your website.

Color in Advertising: The role of color in logos, print ads, brochures, etc.; the use of color; selecting color palettes; and a few "don'ts" in the use of color in your print work.

Design Glossary: A short little glossary of some of the most common terms used by designers.

How to Avoid the Most Common Website Mistakes: Learn about the problems that can occur with navigation and links, contact pages, writing, readability, photos/images/graphics, ads, animation, number of clicks, splash pages and loading screens.

How to Hire and Work With A Creative Service: What a creative service is, hiring and working with one, establishing budgets.

Neuromarketing: What is and should you be scared?

Painting Your House: How to select exterior and interior colors for your house, how to select colors that bring the outdoors color scheme indoors, and working with color palettes.

Selecting & Using Typefaces & Fonts For Print Work and Web Sites: Learn about the history and use of fonts and typefaces; what font sizes mean; font names, attributes, and similarities; fancy fonts; fonts on the web; and fonts that fit.